The exhibition sales meeting of the second year after I started consulting "sky blue towel". In order to increase the appeal as a product this year, we have newly created "sky color handkerchief" and "sky color apron" as a lineup. Increasing the number of new products is not the only purpose of selling the new product, but also has the purpose of enhancing "brand power" by showing it in combination with existing products.
As an exhibition, I was conscious of showing the item as it is, rather than dressing the product. Three sizes and shapes are different product groups, but we unified the kraft paper used for packaging, and also decided the way to fold it, so it also produced a sense of unity as a brand.